Thursday, January 22, 2015

Primark #SS15

Pastels, prints, metallics and more are all what make up Primark’s Spring-Summer 2015 collection.  I am far from an avid follower of fashion campaigns, but when it came to Primark's collection, it was too good to resist.

All the summer bright colors, geometric shapes, florals, holographics are making me anticipate the summer even more now. And this is coming from a girl who shops for summer clothes year-round.


Ah, it's honestly too hard to describe Primark's new reveal in one word, so please excuse the use of all these adjectives, but there is no other way to describe this is a mix of electrifying limes, fuchsias and citrus with delicate pastels, whites for balance and a free-spirited boho theme. If you don’t mind making a statement (which I'm all for), these clever cuts, bright colors and standout prints are definitely for you. Mix and match items from the collection or bring your own twist for a hot casual day out or for a party on breezy-summer night. 

If I could get my hands on this long sleeveless cardigan, I would pair it with high-waisted jeans, navy-gold wedges, a print crop top, light-colored distressed denim jeans and a gold watch to top it off. 

P.S. I have to admit I'm love with the collection as much as I'm in love with the lip color of the models.

I'm a lover of all things lace, so when it came to this crochet lace crop top I couldn't resist. Primark's gold-chained tropical clutch would also make its way into my shopping bag. I would pair it with brassy pointed-toe flats, a royal purple mermaid skirt and a brassy necklace.

The only downside to this collection is that Primark is a UK store. But, a fellow blogger told me that Primark would be making its debut in America by opening a store in Boston. If anyone asked me, I’d say a Soho corner would be even more fitting for their debut in America. But, if they remain true to Boston, a 4-hour trip to Primark might just be worth it.

Until then, I’ll have to stick to Topshop, Forever 21, H&M and the like. 

What's your favorite item from this Primark's collection?

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31 comments:

  1. I love looking at these photos, because they make fashion look like a piece of art to stare at and examine. If I had an amazing body and a will to create walking art in the streets, this is what I'd wear. The colours, textures and shapes are magnificent!

    -M
    The Life of Little Me

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    1. That's why I'm in love with this collection. There's so much detail. Also I'm sure you would be able to rock this in any body type :)

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  2. Love this post, can't believe this is Primark's campaign. I'm obsessed with the pastel colours and shapes. The outfits are also super cute, Primark has upped their game!

    http://v0gueandtrends.blogspot.com/

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  3. I love all the colors in shapes! What a fun campaign!
    ~Sophia
    http://plaidismyfavouritecolour.blogspot.com/

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  4. I completely agree with you, they should have a store in NYC first. Great collection.

    Kay of Pure & Complex
    www.purecomplex.com

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  5. Love the flower culottes!
    ♥♥♥
    Jeanne
    http://fashionmusingsdiary.com

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  6. Hi Aise- love your blog so I've nominated you for the Liebster Award, check it out xx

    www.yukidoes.com

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  7. Hey girl! Thank you so much for the kind words. I think a maxi in that colour would look stunning!
    Speaking of colour I love your blog! Your collages are so fun to look at!

    Sincerely Miss J
    http://sincerelymissj.blogspot.ca/

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  8. The collection does have some great pieces. That maxi purple skirt is just beautiful. Have a great week.

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    Replies
    1. Yea I really like that. I have something similar in black. Thanks. Hope you have a great week too girl.

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  9. ahh this is wonderful :) have a lovely day!!

    mfashionfreak♥blog

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  10. Thanks a lot for you comment! If you liked our blog it would mean a lot if you could follow us on bloglovin:) by the way, lovely post!
    www.ourfashionhaven.com

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  11. I love the culottes! The print of the set is really cool! Awesome selection!
    ♥♥♥
    Jeanne
    http://fashionmusingsdiary.com

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  12. That lace one is gorg. Thank you so much for dropping by my place and leaving such a nice comment. Following back on GFC #48 Please keep in touch.
    xox
    Lenya
    FashionDreams&Lifestyle

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  13. I love this collection :)
    Nice photos
    www.honestlyme.pt

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  14. Nice looks!
    thanks for the comment on my blog
    Follow you!
    Follow me back?!
    ^^
    http://ann-kos.blogspot.com

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  15. Awesome collection totally loving it

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  16. Lovee this collection! I would def like to check it out but i dont think primark ships to the US :/ Thanks for stopping by my blog and for your lovely comment..Now following on GFC, feel free to follow back! :)

    PoshNPetite.blogspot.com

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  17. This collection is so awesome!

    http://www.kaciesklosetblog.com/

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  18. Posts like these make me wish for a Primark store where I live even more.
    <3

    BCfactor.blogspot.com

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  19. veery nice collection, i especially love the colours
    www.simplyuneeke.com

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